Heidi

Heidi logo on pale yellow
Client
Heidi
Industry
Healthcare
Technology
Services
Brand Design
Visual Design
Social Media Design

Overview

Had a chance to work with the design team at Heidi on their Evidence campaign rollout in Canada, from social media ads to billboards across cities in Canada such as Toronto and Vancouver.

Two Heidi print ads reading “Find Evidence in the chaos.” on pale yellow
Landscape Heidi ad on pale yellow about the pressures on healthcare providers, with the line “Find Evidence in the chaos.”
Portrait Heidi ad on pale yellow highlighting PECARN criteria for paediatric head trauma
Heidi billboard above a brick building on a city street
Heidi wall ad lining an underground pedestrian corridor
Heidi ad wrapped around a pillar in a busy transit concourse, reading “Independent, trusted Evidence for clinicians.”
Transit concourse beside an LCBO store with a Heidi ad on a pillar
Illuminated Heidi ads on the corner of an LCBO store as commuters walk past
Large backlit Heidi wall ad with commuters blurred in motion
Freestanding Heidi screen reading “Independent, trusted Evidence for clinicians.” in a food court
Pattison billboard showing a Heidi ad behind bare tree branches